Master CPG Lot Traceability for Recalls & Compliance
Achieve seamless, end-to-end lot traceability from raw materials to finished goods, ensuring full compliance and safety.
Apply as Design Partner →The operational challenges CPG Brands Needing Lot Traceability face:
Manual tracking makes recalls slow and inefficient.
Struggling to meet FSMA 204 lot traceability requirements.
Lack of visibility into raw material to finished goods flow.
How Guidance solves this
One platform connecting every operational workflow your brand needs.
End-to-End Lot Traceability
Track every ingredient and product batch from source to consumer with detailed records.
FSMA 204 Compliance Readiness
Be audit-ready with automated data collection and reporting for all required traceability events.
Integrated Inventory Management
Gain real-time visibility into all raw materials, WIP, and finished goods across locations.
Co-Packer Data Integration
Seamlessly integrate data from co-packers for complete oversight and accurate traceability records.
“Guidance was built by the CEO of Claros Farm, an organic CPG brand, to overcome their own complex traceability and compliance challenges.”
Common questions from CPG Brands Needing Lot Traceability
How does Guidance ensure FSMA 204 compliance?
Guidance automates the collection of critical tracking events and key data elements, ensuring your data is always audit-ready. It provides a centralized system for all required traceability records.
Can Guidance track ingredients from multiple suppliers?
Yes, Guidance provides robust lot traceability for all raw materials, regardless of supplier. You can link every ingredient batch to its origin and final products.
What if we use co-packers for production?
Guidance integrates co-packer data, extending your lot traceability chain beyond your own facilities. This ensures a complete, end-to-end view of your product journey.
Achieve Total Lot Traceability and Compliance Today.
Apply as a design partner to help validate the commercial rebuild and shape the release for brands like yours.
Apply as Design Partner →Beyond Compliance: The ROI of Lot Traceability
Most food brands view lot traceability as a regulatory burden, a cost of doing business to satisfy FDA FSMA 204 requirements or GFSI auditors. But a robust, electronic lot traceability system is actually a powerful margin-protection tool.
Surgical Recalls vs. Blanket Recalls
If a supplier notifies you of a contaminated ingredient and you manage traceability in spreadsheets, you will likely be forced to recall months of production because you cannot prove exactly which finished goods contain the bad lot. With Guidance's electronic traceability, you can execute a "surgical recall," pulling only the specific units affected and saving millions in unnecessary retrieval costs and brand damage.
Identifying the Root Cause of Quality Issues
If a retailer complains about a quality issue (e.g., a batch of cookies that is too crumbly), lot traceability allows you to trace that specific finished good back to the exact production run, the exact co-packer, and the exact lot of flour used. This allows you to identify the root cause and seek reimbursement from the responsible party.
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Built by a CPG Founder
Help shape the commercial release.
A working prototype validated Guidance's core operating model. The commercial rebuild is translating that proof into production-ready workflows with CPG design partners.
Apply as Design Partner →