Whole Food CPG Ops Overwhelm? Simplify & Comply.
Streamline whole ingredient sourcing, co-packing, and FSMA compliance for your CPG brand.
Apply as Design Partner →The operational challenges Whole Food CPG Brands face:
Tracking complex ingredient sourcing across multiple suppliers.
Ensuring organic mass balance and full lot traceability.
Managing co-packer production and FSMA 204 compliance.
How Guidance solves this
One platform connecting every operational workflow your brand needs.
Organic Mass Balance Tracking
Monitor and report organic ingredient flow, ensuring compliance and preventing discrepancies across your supply chain.
Lot Traceability & Recall
Achieve end-to-end visibility for every ingredient lot, simplifying recalls and meeting regulatory standards effortlessly.
Co-Packer Management Hub
Seamlessly manage co-packer inventory, production schedules, and quality control from a single integrated platform.
FSMA 204 Compliance Ready
Automate data collection and reporting to meet strict FSMA 204 traceability requirements with confidence.
“Built by the CEO of Claros Farm, an organic CPG brand, Guidance uniquely solves the operational challenges whole food brands face daily.”
Common questions from Whole Food CPG Brands
How does Guidance help with organic certification?
Guidance includes organic mass balance tracking, which provides the detailed audit trails required for maintaining your organic certifications. It helps you monitor ingredient flow and prevent commingling.
Can Guidance integrate with my co-packers' systems?
Guidance offers robust co-packer management tools designed to centralize communication, inventory, and production data. While direct system integration varies, it streamlines data exchange significantly.
Is Guidance specifically built for minimally processed ingredients?
Yes, Guidance was developed with the unique complexities of minimally processed and whole ingredients in mind. It excels at lot-level traceability and managing ingredient specific data.
Ready to Simplify Your Whole Food CPG Operations?
Apply as a design partner to help validate the commercial rebuild and shape the release for brands like yours.
Apply as Design Partner →Scaling Brands with Whole Food Ingredients
Brands that formulate with whole food ingredients (dates, nuts, seeds, whole grains) rather than processed powders and extracts face unique operational challenges. Whole foods are inherently variable, they differ in moisture content, size, and density from batch to batch.
Managing Natural Variance
If your recipe calls for 50 lbs of dates, the actual yield of your production run will vary depending on the moisture content of that specific lot of dates. Your co-packer may need to adjust the recipe dynamically on the floor. Your operations software must be flexible enough to capture these batch-level adjustments so your COGS reflects reality.
Aflatoxin and Pathogen Testing
Whole nuts and seeds carry a higher risk of naturally occurring toxins (like aflatoxin in peanuts) and pathogens. Your supplier approval program must be rigorous, and your inventory system must enforce QA holds, ensuring that no lot of whole food ingredients is released into production until the Certificate of Analysis (CoA) is received and verified.
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Built by a CPG Founder
Help shape the commercial release.
A working prototype validated Guidance's core operating model. The commercial rebuild is translating that proof into production-ready workflows with CPG design partners.
Apply as Design Partner →